by Farris Jornales | May 15, 2023
The total experience — from purchase and beyond — a user has with your brand. https://getsling.com/blog/business-terms/ User experience (UX) refers to the overall experience that a user has while interacting with a product, service, or system, including its usability,...
by Farris Jornales | May 15, 2023
Refers to the stages of production or the supply chain that occur before the final product is created or delivered to the customer. This includes activities such as sourcing raw materials, manufacturing, and distribution. Upstream activities can have a significant...
by Farris Jornales | May 15, 2023
Upsell refers to the practice of encouraging a customer to purchase a higher-priced or more premium product or service than the one they originally intended to buy. This can be achieved by suggesting add-ons or upgrades that enhance the value of the initial purchase,...
by Farris Jornales | May 15, 2023
Unique Value Proposition (UVP) is a statement that clearly communicates what sets a business, product or service apart from its competitors in a unique and compelling way. It identifies the key benefits and values that a business offers to its target customers and why...
by Farris Jornales | May 15, 2023
A specific factor that differentiates your product or service from your direct competitor (e.g., cost, quality, added use). https://getsling.com/blog/business-terms/ Unique Selling Proposition (USP) is a marketing term that refers to the distinctive and compelling...
