by Farris Jornales | May 15, 2023
A business term that means to make contact with someone, usually a colleague or client, to exchange information, provide updates, or to simply check-in. It is a casual term used in professional settings to indicate a quick meeting or conversation. Touching base is...
by Farris Jornales | May 15, 2023
A business term that refers to the level of awareness or familiarity a consumer has with a particular brand or product. It is the first brand that comes to a customer’s mind when they think of a specific product category or need. This top-of-mind awareness is...
by Farris Jornales | May 15, 2023
Top Of The Funnel — refers to the initial stages of the sales funnel, where the consumer is looking for answers to a problem that may involve your product or service. https://getsling.com/blog/business-terms/ TOFU is a business acronym that stands for “Top of...
by Farris Jornales | May 15, 2023
Refers to the process of planning and organizing how much time is spent on different tasks and activities in order to increase productivity and efficiency. Effective time management involves identifying priorities, setting goals, and allocating time for specific tasks...
by Farris Jornales | May 15, 2023
A term used in business to describe a group of experts from different areas of a company or organization who come together to solve a specific problem or complete a project in a short amount of time. The team is usually composed of individuals with a diverse set of...
