Hand holding
Refers to providing personalized guidance and support to someone, particularly in a business or professional setting. It often involves helping someone navigate a process or overcome a challenge, providing advice and feedback, and offering reassurance and encouragement. This term is commonly used in the context of mentoring, coaching, or client relationships where a high level of support and attention is required to help the individual succeed. The goal of hand holding is to build trust, establish clear communication, and facilitate the growth and development of the individual or organization.
A coach might “hold the hand” of a client who is new to entrepreneurship by walking them through the process of creating a business plan, setting up financial systems, and identifying potential customers. This level of support can be especially valuable for clients who lack experience in a particular area or who are feeling overwhelmed by the challenges of starting or growing a business.