Friction
Any aspect of your image, brand, product, or website that is hard to understand (causes friction between it and the consumer). https://getsling.com/blog/business-terms/
Refers to any unnecessary or inefficient process, obstacle, or difficulty that hinders the smooth flow of operations. Friction can arise from internal factors such as outdated technology, conflicting procedures, or inefficient communication channels. It can also stem from external factors such as market conditions or government regulations. Reducing friction in business can improve productivity, increase efficiency, and enhance the customer experience. Identifying and addressing friction points is a crucial part of continuous improvement and organizational success.
An example of friction in business coaching could be a coach’s resistance to change or adaptation of new techniques, methodologies, or technologies. A coach who is not willing to update their skills or knowledge base can create friction with clients who are looking for innovative and effective coaching strategies. This friction can lead to a lack of trust between the coach and client, which can negatively impact the coaching relationship and hinder progress toward achieving the desired outcomes.
Friction DEFINITION:
Friction QUOTE:
1."Friction in business is like a traffic jam – nobody moves forward, and everyone's honking." 2."Friction in business is like a flat tire – it slows you down, but you can still keep driving."