Cradle to grave
Refers to the entire lifecycle of a product or service, from its inception to its ultimate retirement. This includes all stages of the process, such as design, development, production, marketing, sales, and disposal. By taking a comprehensive view of the product or service lifecycle, businesses can identify opportunities for improvement and growth, and develop strategies for mitigating risks and minimizing costs. This approach helps businesses create a sustainable, long-term plan for success.
A business coach could use a cradle to grave approach to help a client identify opportunities for improvement and growth throughout the entire lifecycle of their product or service. This approach involves analyzing every stage of the process, from development and production to marketing and sales, and developing strategies for mitigating risks and maximizing profitability. By taking a holistic view of the business, the coach can help the client create a sustainable, long-term plan for success.